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The Privacy and Electronic Communications Regulations (PECR) provide people with specific privacy rights regarding the receipt of electronic communications.
There are specific rules on marketing calls, emails, text messages, cookies, surveillance and data gathering technologies, use of customer web traffic and location data, itemised billing, and use of directory listings. There are also rules about keeping communications services secure.
PECR is due to be updated very soon. It is expected that the updated regulations will be brought in-line with the GDPR so that the two sit together harmoniously. Financial penalties for breach of PECR are also expected to be consistent with the fines under the GDPR i.e. up to 4% of your annual global turnover for the preceding financial year or £18 million – whichever is greater – for a more serious infraction.
Marketing and promotional activities are a central pillar for the vast majority of businesses. As a small business owner, you may engage in marketing yourself. Alternatively, if your business is larger, you may have a dedicated marketing department. Perhaps your business offers marketing services to others. Regardless of the circumstances, it is crucial for all businesses engaged in marketing to have good awareness of both the PECR and the GDPR.
If you would like to discuss the Privacy and Electronic Communications Regulations with our data privacy experts call us now on 01616 966 229, alternatively please complete our online enquiry form and a member of the team will contact you directly.
New CIW rating system for care homes and domiciliary care services in Wales
Since 1st April 2025, all care homes and domiciliary care services in Wales are now inspected against a new ratings system by the Care Inspectorate Wales (CIW). These ratings are similar to how the Care Quality Commission (CQC) rate homes and domiciliary...
If you have been referred to the Nursing and Midwifery Council (NMC), you may be feeling anxious and uncertain about what lies ahead. As specialist NMC solicitors, we understand how daunting this process can be. The NMC’s fitness to practise process...
